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Levie Ancheta

Weird Marketing Tales

How BTS (& K-pop) Grew So Enormous In The West

To say that Bangtan Soneyondan – better known as BTS – is a popular band is a massive understatement. In the US alone, BTS has landed 26 songs on the Billboard Hot 100, 6 of which soared all the way up to #1, with one song (Butter), managing to stay Read more

By Levie Ancheta, 4 years ago August 29, 2022

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