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Brandon Rollins

Weird Marketing Tales

XFL 4.0 Is The Spring Football Revolution

Video transcript provided courtesy of Descript AI. May contain minor errors. The peak of Gridiron glory has been the NFL for what seems like forever. And while other leagues have changed drastically to avoid the NFL’s scope, the XFL has continued to step onto their field with ambitions as big Read more

By Brandon Rollins, 3 years ago January 28, 2024
Weird Marketing Tales

We Open A Freddy Fazbear’s Pizza In 1988

Video transcript provided courtesy of Descript AI. May contain minor errors. Have you ever thought, what would it be like to open and run a Freddy Fazbear’s Pizza in real life? We did, and it drove us kind of crazy, as this iconic horror game, and now film location, has Read more

By Brandon Rollins, 3 years ago January 28, 2024
Weird Marketing Tales

Game Freak’s 3 Stage Evolution Of The Pokemon Franchise

Video transcript provided courtesy of Descript AI. May contain minor errors. Pokemon is a legendary gaming franchise, developed by Game Freak back in 1996, and has been going for almost 30 years. He has released 122 games in total, and collectively sold 480 million copies worldwide, making it one of Read more

By Brandon Rollins, 3 years ago January 28, 2024
Weird Marketing Tales

This Is Why People Find Super Mario 64 Conspiracies Scary

Did you know every copy of Super Mario 64 is personalized? Well, at least that’s the theory. It’s said that even back in 1996, Nintendo was able to create an AI that adapted to a player’s skill level, playstyle, and even desires. It’s so subtle you’d never notice it, until Read more

By Brandon Rollins, 3 years ago January 28, 2024
Weird Marketing Tales

How Christopher Nolan Beats Hollywood At Its Own Game

Step into a realm where reality bends and logic unravels. Picture a metropolis folding onto itself, an inverted tale of retribution. A relentless duel in a gravity-defying corridor and a heart-pounding race against the clock on a ravaged shoreline. These awe-inspiring spectacles transcend mere celluloid, for they are the distinctive Read more

By Brandon Rollins, 3 years ago August 4, 2023
Weird Marketing Tales

Bombs, Barbies, & Blockbusters? Why Barbenheimer is a Thing.

Barbies and bombs. Normally you wouldn’t pair those two together. Unless you’re that kid from Toy Story. Or apparently, a movie exec. If you’re paying attention to summer blockbusters, you know that Barbie and Oppenheimer are coming out on exactly the same day.  Which resulted in a loving dubbed media Read more

By Brandon Rollins, 3 years ago July 26, 2023
Weird Marketing Tales

How The Room Made $30 Million by Being a Terrible Movie

Released in 2003, The Room is widely considered to be one of the worst films ever made. It holds a score of 3.7 out of 10 on IMDb and an astounding 9 out of 100 on Metacritic. Film critic, Marg Mohan, claimed that the film “oozes sincerity, which is then Read more

By Brandon Rollins, 3 years ago June 13, 2023
Weird Marketing Tales

This is How Buc-ee’s Turned Gas Stations into Tourist Traps

“If you know you know.” So said the billboard in yellow block capitals on a stark black background as I was passing through my hometown of Chattanooga, Tennessee. It was advertising Buc-ee’s, a gas station about an hour away. Weird marketing move, I thought, but only briefly. I’m no stranger Read more

By Brandon Rollins, 3 years ago May 31, 2023
Weird Marketing Tales

Wendy’s Social Media Is Completely Unhinged & Probably Successful

“Yum. Chocolate so fake, it couldn’t kill a dog and cream so fake, vegans can eat it. Team Hydrox, forever!” – Wendy’s TikTok, on Oreos. You don’t have to go far to find marketing disasters in the world of fast food, or really, food and drink more broadly. Marketers in the industry are so Read more

By Brandon Rollins, 3 years ago April 24, 2023
Weird Marketing Tales

Daft Punk, or: Building a Massive Brand by Anti-Marketing

Imagine building one of the most culturally significant bands of the 21st century. Now imagine doing that while experimenting radically in a genre where copying others is a proven path to success. While never showing your face. Daft Punk did just that, and their success has been remarkable. Their sophomore Read more

By Brandon Rollins, 3 years ago May 15, 2023

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More Utterly Bizarre Marketing Stories

  • XFL 4.0 Is The Spring Football Revolution
  • We Open A Freddy Fazbear’s Pizza In 1988
  • Game Freak’s 3 Stage Evolution Of The Pokemon Franchise
  • This Is Why People Find Super Mario 64 Conspiracies Scary
  • How Christopher Nolan Beats Hollywood At Its Own Game

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