Weird Marketing Tales

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Weird Marketing Tales

Weird Marketing Tales

The Public Relations BS of YouTube Apologies

Have you wondered why every YouTube Apology is the same? I did.  They’re all filmed in an intimate, unpolished setting to evoke raw emotions with the goal to directly appeal to your own emotions. Most YouTube apologies aren’t genuine acts of repentance; they’re clever PR maneuvers aimed at appeasing sponsors Read more…

By Brandon Rollins, 3 weeks3 weeks ago
Weird Marketing Tales

How Christopher Nolan Beats Hollywood At Its Own Game

Step into a realm where reality bends and logic unravels. Picture a metropolis folding onto itself, an inverted tale of retribution. A relentless duel in a gravity-defying corridor and a heart-pounding race against the clock on a ravaged shoreline. These awe-inspiring spectacles transcend mere celluloid, for they are the distinctive Read more…

By Brandon Rollins, 2 months2 months ago
Weird Marketing Tales

Bombs, Barbies, & Blockbusters? Why Barbenheimer is a Thing.

Barbies and bombs. Normally you wouldn’t pair those two together. Unless you’re that kid from Toy Story. Or apparently, a movie exec. If you’re paying attention to summer blockbusters, you know that Barbie and Oppenheimer are coming out on exactly the same day.  Which resulted in a loving dubbed media Read more…

By Brandon Rollins, 2 months2 months ago
Weird Marketing Tales

Ticketmaster, Or: How To Fail Every Marketing Class (& Every Swiftie)

It’s me. Hi. I’m mad at Ticketmaster. It’s me.  That’s right – Swiftie Maria is back again, here to bring you a marketing breakdown of how Ticketmaster failed Swifties, its customers, the world, and every basic marketing class ever taught. If you’ve followed the news recently, you’ve probably heard about Read more…

By Maria Polcari, 3 months3 months ago
Weird Marketing Tales

This Is How Nostalgia Marketing Works So Well

In today’s fast-paced world, it’s no secret that nostalgia holds a special place in our hearts. Just ask basically anyone doing marketing right now – you’d be hard-pressed to find someone not learning heavily on the concept to push their product.  But nostalgia is a powerful tool, no matter how you Read more…

By Michael Hadley, 3 months3 months ago
Weird Marketing Tales

How The Room Made $30 Million by Being a Terrible Movie

Released in 2003, The Room is widely considered to be one of the worst films ever made. It holds a score of 3.7 out of 10 on IMDb and an astounding 9 out of 100 on Metacritic. Film critic, Marg Mohan, claimed that the film “oozes sincerity, which is then Read more…

By Brandon Rollins, 3 months3 months ago
Weird Marketing Tales

This is How Buc-ee’s Turned Gas Stations into Tourist Traps

“If you know you know.” So said the billboard in yellow block capitals on a stark black background as I was passing through my hometown of Chattanooga, Tennessee. It was advertising Buc-ee’s, a gas station about an hour away. Weird marketing move, I thought, but only briefly. I’m no stranger Read more…

By Brandon Rollins, 4 months4 months ago
Weird Marketing Tales

How Markiplier’s Iron Lung Could Make YouTubers Movie Stars

If you’ve been on YouTube in the past decade, then there’s a good chance you’ve heard of Markiplier. We even covered him in our previous article talking about Unus Annus. He can’t stay out of the spotlight, as he recently released a teaser trailer for his horror film Iron Lung.  Now Read more…

By Kenny Goodman, 4 months4 months ago
Weird Marketing Tales

Wendy’s Social Media Is Completely Unhinged & Probably Successful

“Yum. Chocolate so fake, it couldn’t kill a dog and cream so fake, vegans can eat it. Team Hydrox, forever!” – Wendy’s TikTok, on Oreos. You don’t have to go far to find marketing disasters in the world of fast food, or really, food and drink more broadly. Marketers in the industry are so Read more…

By Brandon Rollins, 4 months5 months ago
Weird Marketing Tales

Daft Punk, or: Building a Massive Brand by Anti-Marketing

Imagine building one of the most culturally significant bands of the 21st century. Now imagine doing that while experimenting radically in a genre where copying others is a proven path to success. While never showing your face. Daft Punk did just that, and their success has been remarkable. Their sophomore Read more…

By Brandon Rollins, 4 months4 months ago

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More Utterly Bizarre Marketing Stories

  • The Public Relations BS of YouTube Apologies
  • How Christopher Nolan Beats Hollywood At Its Own Game
  • Bombs, Barbies, & Blockbusters? Why Barbenheimer is a Thing.
  • Ticketmaster, Or: How To Fail Every Marketing Class (& Every Swiftie)
  • This Is How Nostalgia Marketing Works So Well

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